Very superstitious: Half of Brits have a lucky number while 1 in 5 believe breaking a mirror brings bad luck

  • 49% of Britons have a lucky number while 28% have an unlucky number
  • One in five people believe breaking a mirror is the unluckiest superstition while touching wood is considered to bring luck
  • 52% of people think their superstitions stem from their parents

New research has found that us Brits are very superstitious, with almost one in five (18%) believing that breaking a mirror brings bad luck and one in six (16%) thinking twice about walking under a ladder.

When it comes to good luck charms, money-saving website Voucherbox has found that touching wood is a good omen with over a fifth of Brits (21%) carrying out this practice – almost double than those who think crossing your fingers brings luck (13%).

Whilst almost half of the population (49%) have a lucky number, only 28% have an unlucky number. The number 13 is deemed unlucky for the majority (38%), although almost one in 10 (9%) believe it brings good luck. The most popular lucky number is seven for 22% of Brits.

Less than 14% don’t have a good or bad luck ritual at all. Yet despite these findings, two thirds of Brits (66%) don’t consider themselves to be superstitious. In fact, the only part of the UK where the majority of people (57%) believe they are superstitious is Devon.

In the spirit of Valentine’s day almost one in 10 Brits (9%) deemed meeting the love of the lives as the reason for believing in the good fortune of their superstitions. More than one in 5 (21%) came into money as a result, while only 5% believe superstitions were responsible for losing money. 20% said they had an accident because of superstitions.

Other superstitions include opening an umbrella indoors (13%), a four leaf-clover (12%), blowing out birthday candles (7%) and a black cat (7%).

Interestingly 8% of the population think multiple magpies bring good luck, whilst only 6% think a lone magpie brings bad luck.

Marco Piu, Voucherbox General Manager says, “Superstitions are so ingrained in British culture that even those who don’t consider themselves to be superstitious will be at least aware of the required ritual in a given situation. The survey revealed that over half of superstitions (52%) come from our parents, and the tales and legends are likely to continue to be passed down.

There’s an array of voucher codes to help put you and your family at ease, and bring you money savings at the same (no luck required). Right now there’s great discounts at Robert Dyas – the pioneers of ladders, mirrors, even cat repellent.”

ENDS